Nicklaus Apparel Debuts in Demark

Backtee, new licensee for Jack Nicklaus Apparel in Scandinavia, opened a flagship store on the lower ground floor of the new Royal Golf Center in central Copenhagen just in time for the opening of golf season. The store will serve customers from Denmark, Sweden, Norway and Finland. Showcased at the successful grand opening was the spring/summer 2010 Jack Nicklaus Collection (pictures below).

Royal Golf Center includes the first Jack Nicklaus Academy (www.nicklaus.dk) in Northern Europe. The Jack Nicklaus Academy is fully equipped with launch monitor, camera analysis, and pressure mat. They offer training lessons and various courses to customers from Scandinavia.